Chere DI Boscio is Editor in Chief of Eluxe Magazine, a paper and digital magazine that showcases brands that are dedicated to environmental sustainability. Chere and her team profile a variety of companies and their environmental practices, including brands within the design, furniture and home industries, to name but a few. In particular, Chere looks for brands that use organic biodegradable materials, use recycled packaging and that trace environmental accountability. So we are proud to bring you the Designer Insights of Chere DI Boscio.
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1) In your own words describe your unique style and creative aesthetic?
Minimalist and clean, with Japanese and Danish tendencies. I love to mix up textures like exposed brick walls paired with super-fluffy Flokati rugs. Home isn’t home without some greenery too--I adore houseplants, and love that they soak up pollution too.
2) When starting a new project, what is your creative process?
I always aim to maximise space and light. As with my shoes, my furnishings are based on aesthetic qualities above comfort--I may not own the plushest of chairs and sofas, but as long as they look beautiful and serve their purpose, I’m happy.
3) Out of the creative people you have worked with, who is it that you respect and admire the most?
I adore what Sera of London does. She has a very feminine, sexy aesthetic which she creates through a lot of vintage and thrift shop finds, and she also revamps old furniture with rock star touches--like turning a battered, classic Chesterfield silver. Campion Platt is someone else I admire. Like Sera, he works with a lot of celebrities, encouraging them to go green with their interior designs. That’s really important, because these people are trend setters.
4) When looking for inspiration is there a particular thing you do to get inspired?
Living in Paris, I’m inspired every day--by history, by creative window designs, and especially by the fact that I live in the heart of the interiors design district. Last winter, I was absolutely delighted to peek out my window and see dozens of gigantic lampshades decorated by French designers hanging over the street like Chinese lanterns. No one does design quite like the French!
5) What has brought you to this point in your career? And what is your advice for people looking to follow in your footsteps?
A lot of good luck, hard work and the help of many kind people has all helped to bring me here. My advice? Be nice (but firm) to everyone--the worlds of fashion and interiors are small, and much rests on your reputation.