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Designer Insights

Designer Insights with Paula Rizzo

Paula Rizzo is a self-confessed list producer and professional organiser, who uses lists to help her clients stay on top of their lives, working from New York. Paula helps people to get organised and stop the panic of jumping of bed because they’ve forgot to pay a bill, or the stress of not being able to enjoy a day off due to being unorganised. She is also the author of Listful Thinking: Using Lists to be More Productive. So we are proud to bring you the Designer Insights of Paula Rizzo.

Designer Insights - Paula Rizzo

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Image Credit: 1) The Berry 2) Paula Rizzo 3) Home Edit 4) I Heart Organizing 5) Paula Rizzo

– Transcript –

1) In your own words describe your unique style and creative aesthetic?

I love anything with exposed brick and green space. Those things together make me inspired.

2) When starting a new project, what is your creative process?

Once I’ve broken a project down I prioritize what’s most important. I like to get the most difficult parts out of the way first, then the rest tends to follow quite easily. I take the big tasks and break them down into smaller ones.

3) Out of the creative people you have worked with, who is it that you respect and admire the most?

I can’t pick just one.  But I’ll tell you what they all had in common – they were all super organized with keeping their good ideas in one place. Whether it was a notebook they kept by their side, or a folder in Evernote — they all were very purposeful about their notes.  This information is like gold when you’re starting a new project.

4) When looking for inspiration is there a particular thing you do to get inspired?

When I’m looking for ideas the first thing I check is Pinterest. There’s so many different styles and designs, it’s hard not to be inspired.

5) What has brought you to this point in your career? And what is your advice for people looking to follow in your footsteps?

When it comes to working on your goals, I think it’s important not to sit around waiting for inspiration to strike. You have to just get started. All my accomplishments started with a list that I worked my way through, a bit at a time.

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